Kenya media group express intent to host cultural festival in Botswana

Botswana: Nation Media Group from Kenya paid a courtesy call to Minister of Trade and Industry, Mmusi Kgafela, earlier today to present their intention to host the 5th Kusi Ideas Festival in Botswana.

Kenyan media group express intent to host cultural festival in Botswana
Kenyan media group express intent to host cultural festival in Botswana Image credit: Facebook

Botswana: Nation Media Group from Kenya paid a courtesy call to Minister of Trade and Industry, Mmusi Kgafela, earlier today to present their intention to host the 5th Kusi Ideas Festival in Botswana.

Minister Kgafela welcomed the team and commended them for the work they do. He also appreciated their interest in hosting the Kusi Festival in Botswana, adding that this was in line with the Government’s Meetings, Incentives, Congresses, and Exhibitions (MICE) strategy.

A Nation Media Team representative explained that their interest in hosting their festival in our country came after discovering from the African Union (AU) Agenda for 2020-2023 that Botswana has shown good Governance, peace, security and cultural identity.

The festival will help assess what Africa’s identity is, how far African countries have come and what they need to be accelerated. He also commended President Dr Mokgweetsi Masisi for positioning Botswana with the upcoming United States (U.S.)- AFRICA Business Summit, as it will help other countries know what Botswana stands for, thus paving the way for the country to host more international events.

Nation Media noted that this festival will help Botswana with nation branding to a wider audience as one of Africa’s most stable countries with quite an interesting history, such as long standing democracy, economic stability and mining.

The festival will mobilise intellectuals, creatives and travellers across Africa to focus on Botswana’s achievements, which can inspire other countries on their journey towards corruption-free, economically successful and democratic societies. It also brings together some of the most free-spirited and bold people who tackle Africa’s challenges and those turning them into opportunities.

The first Kusi Ideas festival was held in Kigali, Rwanda, the second at the Kenyan Lake Victoria city of Kisumu, the third at Accra, Ghana and the fourth at Karura Forest in Nairobi, Kenya.