City of Cape Town encouraged the upcoming entrepreneurs to take advantage of a range of all new upskilling courses at the city supported Cape Town Entrepreneurship Academy. It is an online academy that went live in November 2022, with several training videos supplied by experts and experienced business owners.
Member of the Mayoral Committee for Economic Growth – Alderman James Vos said that many of the new courses have gone beyond the scope of strictly business and gave guidance and insight on other aspects of life that often intersect with entrepreneurship.
Some of the new courses cover first aid, emotional intelligence and financial longevity. All the courses are designed to help Capetonians in a practical and hands-on way and are geared for people at different levels of their professional journey, whether they are students, budding entrepreneurs or seasoned professionals.
Notably, they are provided with the full-time access to all the courses, which are completely free, and users receive a certificate of completion.
Furthermore, the academy is one of the several small business support mechanisms offered by the Cape Town government. The Business Hub of the City of Cape Town hosts a series of free workshops for entrepreneurs on a variety of subjects, including tendering, costing and pricing and business improvement strategies.
The upcoming sessions include video marketing on a budget, data analytics and marketing automation with AI, scaling your business to the next level and supplier networking sessions.
Alderman Vos further stated that this speaks to the overarching mission of a city government to make Cape Town the easiest place to do business.
Supporting start-ups and entrepreneurs, especially at that fledgling stage, is so important for our local economy and employment growth. I encourage Capetonians to check out the existing and upcoming courses and sign up for the ones that will help you boost your business,’ said Alderman Vos.