South Africa: Wednesday, 31 August 2022, will see the Department of Sport, Arts and Culture host 80 Mzansi Women in the I Choose 2 B Active Womandla In Fitness Webinar. Under the topic:Â My Body, my Business, an all-day workshop and dialogue will empower women on the how-to resources in understanding and embracing a physically active lifestyle.
The last 3 years and the impacts of COVID19 have resulted in the health of citizens taking centre stage. With more and more people coming to realise the value of their health and the need to do all they can to prioritise living a healthy life – the importance of this activation has become a hygiene factor.
The hard lesson learnt by the world, given the glaring findings which came out of the Covid era – was that people who were obese or had lifestyle diseases (NCDs – Non-Communicable Diseases) were likely to have severe COVID-19 symptoms.
Lifestyle diseases have been a ticking time bomb even way before the Covid-19 pandemic, with research highlighting that if there is no programmatic intervention to address this pandemic by 2030, the world will have 50% of its citizens being obese and impacted by obesogenic environments that citizens have adopted.
In South Africa alone, research highlights that 47% of the population lives sedentary lives. Added to that, 70% of South African women and 30% of men in South Africa are currently considered obese, whilst 13.5% of children are obese – a rate which is twice the rate of worldwide childhood obesity.
The community outreach activation will advocate for ways of curbing this pandemic by mobilising the participation of women from communities within the three metropolitan municipalities of Gauteng.Â
Format of the programme of the day will see women have robust discussions through break-away sessions, unearthing the challenges and success stories of women who seek to prioritise a lifestyle which embraces healthy living.
The Womandla In Fitness Webinar activation is an activation of the department I Choose 2 B Active campaign, which was launched in 2015. The I Choose 2 B Active campaign is a 365-day call to action campaign intended to encourage all South Africans to pursue and commit to lifelong habits of being physically active regularly and, in turn, encourage others to follow suit in embracing these positive, healthy living habits.
The outcome of this activation is for more women to become advocates for healthy living in their respective communities, thus bringing to life the call to action of the campaign: I Choose 2 B Active…